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Marketing Automation

Find the latest marketing automation news and product information in this topic section. Discover the definitions for marketing automation terms and find resources to help design a marketing metrics strategy. Learn about the top marketing automation technology vendors and their latest releases in marketing and technology news articles. Compare top marketing automation tools from vendors like SAP and Oracle and learn about the latest on-demand products. Discover how marketing automation tools can advance a marketing strategy, how to prioritize marketing efforts using technology and make the most of marketing investments.

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Network Automation, Connotate and Agents


The news as of the second cup of coffee this morning, and the music is Neil Young's "Live Rust." It's hard to think of any major rock artist who's been around as long as Neil and who's been as good as Neil -- "After The Goldrush" and "Rust Never...

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Performance Training for Managers


Performance management systems really mean performance improvement for employees. I've heard sufficient stories to know that it doesn't always work out this way but on questioning HR people, employees and line managers, it is not the process or...

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